1893 Brand Studio:

The 1893 Brand Studio is a student-run agency at UNC Chapel Hill that creates and executes social media campaigns and in-person activations for local Chapel Hill businesses, including Top of the Hill, Spicy 9, and Voodoo wings. I am currently a member on the Campaigns Team.

Reels and instagram posts:

Ideated and created content for our in-house marketing, seen with the instagram posts, as well as created and edited social reels for one of our clients - VooDoo Wings.

some of the Current clients of the Brand studio

Spicy 9

Top of the Hill

Innovate Carolina

our Topo Pitch:

Discover how our creative campaign is bringing the energy back to late nights at TOPO! Tailored to 21+ UNC undergraduates, this presentation showcases a strategic approach to boosting awareness and attendance during TOPO’s late-night hours. From engaging social media tactics to exclusive event ideas, we’ve crafted a plan to make TOPO the ultimate after-hours destination. Get ready to dive into insights, innovative solutions, and a vision for creating unforgettable nights right in the heart of Chapel Hill.

Brand activation for proposed Client:

During our Weekly All Hands meeting we created a deck for various potential clients. Experience the fusion of local fashion and student creativity with our bold brand activation idea for Uniquities. In collaboration with UNC’s fashion magazine Coulture, we’ve envisioned a captivating fashion show featuring Uniquities’ curated styles. This activation brings the boutique’s vibrant personality to life, connects with UNC’s fashion-forward students, and positions Uniquities as the go-to destination for unique, trend-setting looks. Join us as we unveil a plan to turn the runway into a powerful platform for style, storytelling, and community engagement in Chapel Hill.

Top of the Hill Restaurant

2023